About Us


Local, green living,

made easy


What is The Neighbourhood Effect?

The Neighbourhood Effect is a new Canberra-based social enterprise. We build digital products that use behavioural science to make it convenient, financially rewarding and social for Australians to reduce their environmental impact.

Our mission is to demonstrate that it is both achievable and affordable for Australians to reduce their carbon emissions en masse, and to strengthen our communities and our wellbeing in the process.

The Neighbourhood Effect is the winner of the 2017 Allens Social Innovation competition, and a national finalist and runner-up in the 2017 Climate Launchpad competition for innovative solutions to climate change. The Neighbourhood Effect is also the recipient of a $25,000 ACT Community Zero Emissions grant, and will launch a version of its mobile app for ACT residents in late 2018.

Lily Dempster is a 29-year old climate activist from Canberra and the CEO and Founder of The Neighbourhood Effect. Lily was GetUp’s Market Impact Director, where she ran clean energy consumer campaigns. These campaigns had an impact equivalent to taking 50,000 cars off the road for a year and adding 2MW of additional renewable power to the grid. Lily has a background in law, social science, public policy, and renewable energy.